Corporate identity and corporate design
Corporate Identity (CI) is a company's self-image, while corporate design (CD) represents its visual implementation. A consistent corporate design ensures recognition and strengthens the brand image across all communication channels.
A successful corporate design not only creates visual harmony, but also conveys the personality and professionalism of a company. It is crucial that all design elements are coordinated and convey a clear message. Whether on business cards, pamphlets, websites or social media channels — a consistent appearance increases the trust of the target group and sets the company apart from the competition.
In addition, a strong corporate design contributes to internal identification. Employees feel more connected to the company when its values are clearly communicated. A professionally developed corporate identity and corporate design concept is therefore an essential success factor for the long-term positioning of a brand in the market.
Frequently asked questions
Not sure if Design Republic is the right choice for your company? Here you can find answers to frequently asked questions from our customers.
Do you have any further questions?
Worauf basiert eine starke Corporate Identity?
Wieso ist ein konsistentes Corporate Design wichtig?
Worin unterscheiden sich Corporate Identity (CI) und Corporate Design (CD)?
